What If The Market Is Better Than You Think?
Try this on for size:
What if the market isn’t good or bad? What if it’s about shifting your perspective?
There are amazing opportunities for both buyers and sellers right now.
For buyers:
Prices are down (yay!) and interest rates are up (boo!). Buyers need to consider both.
In many areas prices are down 10-20%. Which means, even with higher rates, the payment is less today than it would have been a year ago.
As agents we hyper focus on the price, because that is what we negotiate. However, the monthly payment has a greater impact our clients.
Our role is to help Buyers look at the whole picture.
Now may be the perfect time to buy, and when rates do come down, they can refinance for an lower payment (double bonus!). You can’t refi a sales price, but you can refi a rate.
For sellers:
It’s not fun feeling like you missed out on some extra cash. But again, it’s about looking at the bigger picture.
For move up sellers, that price hit just became an advantage. Their $1M home might sell for $900,000. However, the $2M they are buying is now selling for $1.8M.
If they aren’t buying, what will they do with the proceeds?
I believe in owning real estate as a path to financial stability, and wealth creation as you get into investment properties.
However, I believe appreciation will be slow for the next few years. If a seller is waiting for prices to rise before selling, they may end up waiting longer than expected. If it’s strictly about the dollars, there are probably other places to invest the money that will give a better rate of return.
Real estate sales happen because life happens. Your job is to help people navigate it, and make the best possible decisions for the best possible outcomes.
For our clients, price and interest rates are only part of the equation.
There are opportunities everywhere. Believing that is the first step to seeing them.
To your success!
Nicole
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