Business Strategies
Perception Is Not Perspective
Alex graduated from high school this week. It’s been fun celebrating this milestone with him. It has been a journey in so many ways. As I watched the kids gather with their friends it reminded me of how differently we view the world at 17 than when we are – older. Our perception of what…
Read MoreBeing vs Becoming
You have a goal. Maybe it’s income, or health and fitness, or a relationship goal. Something different than where you are currently at. Which means you are in the process of becoming. Let’s say you currently sell 15 houses a year and you would like to sell 30. You are working on becoming an agent…
Read MorePhone Calls vs Emails – They Are Both Important, But For Different Reasons
Did anyone else have a listing go past the offer review date lately? I know that there are some agents out there wondering, what do I do on day 7 when their listing hasn’t sold yet. If you are going through that right now, this post is for you. Communication is key. It’s fun when…
Read MoreWhat If You Are Right Where You Need To Be?
We spend so much time worrying and beating ourselves up for not being further on the path. We think we should have sold more, saved more, or grown more. The list is endless Everyone has something that they feel behind on. The tricky part is – that’s life. No matter where you are, there is…
Read MoreWhat If There Was An Easy Button? Would You Use It?
How are you doing? I mean REALLY doing? These last 2 years have been a doozy. After all the health scares, isolation – do we / don’t we, crazy real estate market, rising inflation and interest rates, it’s time for some honesty. I’ve talked to a lot of people that are worn out and feeling…
Read MoreIt’s Okay To Want The Business
I’m all for not getting attached to the outcome, but let’s face it – sometimes we really want the business. And that’s okay. I was in a mastermind last week and one of the agents was struggling with a listing appointment. The seller was blowing her off with “we need time to think things over…
Read MoreYou Can’t Tweak What You Aren’t Doing
Seems obvious, but at least for me, it’s worth a little attention this week. Can we talk marketing for a moment? Specifically social media marketing. In theory, it’s the answer to a business owners dream. It’s free, it’s customizable, it allows you to tell your story, be unique, all of it. So why is everyone…
Read MoreIf You Aren’t Tracking It, You Aren’t Doing It
For the record, I can’t stand tracking my activities. It’s the foundation of any successful business, and yet it’s my least favorite thing to do. I find it tedious, it adds an extra set of papers to the mix, and then there is that part about having to be super honest about what I did…
Read MoreA Letter To My Younger Agent Self
Chatting with a new agent this week, she asked – what do I wish I had known as a new agent? 26 years in, that is easy: It’s a contact sport See as many houses as possible This business, life really, is about connecting with others and finding ways to serve. It’s easy to get…
Read MoreWhat It Truly Means to Lead Your Clients
I’ve been thinking a lot about this lately. We are meant to lead our clients through the process, but what does that mean? Does it mean we make all of the decisions and are solely responsible for the results? Are our clients supposed to fall in line and follow us, no matter what? Because after…
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