How Are You Marketing Listings Differently?

Effective property marketing is about more than bedrooms and baths. Part of our job is to paint the picture of the lifestyle that goes with a property. That could be the community, the view, and how we use the space. With all of the changes these last few months many of us are using our…

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Helping Buyers Find ‘Deals’ In Todays Market

In fast moving markets like this where everything seems to be selling with multiple offers and over the asking price, it can be tricky for Buyers to get on board. If you have Buyers struggling with the market, concerned that they aren’t getting a good ‘deal’ on a house, it might be time to redefine…

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Asking For Help Makes You A Better Agent

It’s easy to confuse “being the expert” with “having all of the answers”. Yesterday I taught a class on working with Buyers to mostly new agents. Something that always comes up is: What is your value proposition when you are new? It’s a fair question, but one that we give far too much weight to.…

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True Confessions About Consistency

When they closed gyms back in March I panicked and ordered a Peloton. I’ve wanted one for a while, and this was the nudge I needed. There are lots of things I love about the bike – the classes, how easy it is to get in a great workout, and the tracking. If there was…

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Why Reviewing Your Stats For 2019 Is A Bad Idea

This post goes against pretty much every business plan ever written. You know the ones – the first 5 pages are spent disecting the current year, and from there you are supposed to spend the next 5-10 pages mapping out the next year? Have you ever actually filled out those first 5 pages? I mean…

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Laying the Ground Work for 2020

Welcome to November – it’s officially the holiday season. Events start popping up on the calendar, and the window of opportunity for selling homes in 2019 starts closing. It’s easy to write off the next 2 months and think that you’ll just get back to it in January. Don’t do that! Whether you close another…

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The Courage to Stand Out

“If you are always trying to be normal, you will never know how amazing you can be” Maya Angelou I walked by this tree the other day and it took my breath away. Something about the light and the intensity of the yellow leaves – it seemed to glow. A beautiful, bright beacon, standing taller…

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Remember That Boss You Didn’t Want?

Let’s be honest, if we wanted to answer to someone on a regular basis and constantly be told what to do, we wouldn’t be in real estate. Regular accountability – someone telling us what to do and consequences for when we don’t. Who wants that? It’s the blessing and the curse of running your own…

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